Auto Sector Buzz
In December 2018, Automobile companies, including top car makers reported sluggish sales growth as customer demand remained slow despite a steady decline in fuel rates and unusually high year-end discounts offered by all automakers. Sizeable discounts were offered by most car makers in the month of Dec, in order to clear the existing market inventory, before entering 2019 with new model stocks.
Passenger vehicle industry has a challenging month Dec 2018 with the sales in slow lane with muted customer demand. Liquidity crisis, poor buyer sentiments, increased lending rates and lack of new model launches are among other factors that impacted the auto sales during December.
